What does a watch design studio do?

A watch design studio handles the full creative and technical development of a timepiece collection — including concept, case and dial design, CAD development, techpack production, and supplier coordination. ACTE.5 operates as an external watch design department for premium and independent brands.

How long does it take to design a watch collection?

A typical watch design project at ACTE.5 runs between 3 and 9 months depending on scope — from a single new reference to a full multi-family collection. Concept phase takes 3 to 6 weeks, CAD and techpack 6 to 12 weeks, and prototype review another 6 to 10 weeks.

What software does ACTE.5 use for watch design?

ACTE.5 works primarily in SolidWorks and Rhino 3D for CAD development, and the full Adobe Creative Suite (Illustrator, Photoshop, InDesign) for 2D design, techpacks, and brand materials.

Does ACTE.5 work with independent and emerging watch brands?

Yes. ACTE.5 partners with independent watchmakers, emerging premium brands, and founders launching their first or second reference.

Does ACTE.5 design products beyond watches?

While watches are the core of our studio, ACTE.5 extends into adjacent product design when a brand's universe requires it — eyewear, accessories, small leather goods, and branded objects.

How is a watch design project priced?

Every project is scoped individually based on deliverables, complexity, and timeline. ACTE.5 works either on a per-project basis or through retainer agreements for ongoing collaborations. We provide a detailed proposal after an initial briefing call — no commitment required.

Does ACTE.5 have experience with Swiss watchmaking?

Yes. Rodolphe trained in Switzerland within the watch design industry and has designed collections using Swiss-made calibers — Sellita SW200, SW300, and ETA movements. His experience includes projects with Swiss assembly processes, ensuring every design meets the standards expected of Swiss-made timepieces.

Aura Unde – Sculptural Marble Sideboard | ACTE.5 – Watch Design Studio

AURA UNDE is a sculptural sideboard inspired by the gentle flow of waves. Carved entirely from white marble and contrasted with brass, its form undulates softly, creating a sense of movement frozen in stone. Five stacked brass shelves sit atop the marble body, adding a layered, precious dimension. A curtain of marble lamellae forms the front, sliding open to reveal the storage space within a poetic gesture that echoes the fluid lines of the piece.

AURA UNDE is a sculptural sideboard inspired by the gentle flow of waves. Carved entirely from white marble and contrasted with brass, its form undulates softly, creating a sense of movement frozen in stone.

Five stacked brass shelves sit atop the marble body, adding a layered, precious dimension. A curtain of marble lamellae forms the front, sliding open to reveal the storage space within a poetic gesture that echoes the fluid lines of the piece.

Aura Unde sculptural furniture — full view marble sideboard

Aura Unde sculptural marble sideboard — furniture design by ACTE.5

Furniture and lifestyle product design — ACTE.5 studio

AURA UNDE

AURA UNDE

CREDITS